Two of the most important concepts in marketing are customer value and customer satisfaction. Though the two concepts are related to each other, they also function independently. Customer value refers to the relationship between...
Read MoreJoint ventures and strategic alliances are used by organizations to expand their business and hence, improve their profits. Strategic alliance is an arrangement that is established between two or more companies so as to...
Read MoreEarning entities (i.e., profit making businesses and earning individuals) are always looking at investment avenues for their extra money. There are a wide variety of investment opportunities available including debt-based...
Read MoreStrong and effective communication is very important in every workplace and plays a crucial role in long term survival of any organization. Right set of communication from the right desk at the right time extends positive vibes...
Read MoreIn the business world, power refers to a leader’s ability to influence the behavior of other people. People can acquire power from two sources. It can emerge from the position occupied by a person in the organization or from an...
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